TELUS, inotungamira yenyika foni kambani muCanada, yaive nechishuwo chakasimba chekumhanyisa kukura nekuita kwenzvimbo dzadzo dzeBM Cognos. Nekudaro, ivo vaive nemazana evanyori venhau vachishanda nezviuru zvemishumo kune mushandisi wepasi pevanhu mazana matatu nemazana mashanu, uye vakatadziswa neyakareba nguva yekutenderera uye kuwanda kwemaoko mashandiro.
Nekuitwa kwe MotioCI kuTelus, software yacho yakazvigadzirira promotion chimiro chakapa kuderedzwa kunoshamisa mukuburitsa kutenderera nguva, zvichikonzera kuwedzera kwekugadzirwa paTELUS. Kazhinji, otomatiki kudzokororwa kuyedzwa uye shanduro vhezheni zvakare zvakabatsira mukuwedzera kwenguva uye mhando paTelus nekudzora kunonoka uye zvikanganiso mune yavo BI zvemukati.